You may have already seen it out and about across St. Thomas and Elgin County.
It’s the payoff for the Ice Box, after being named the winner of the 2022 edition of The Pitch, hosted by the Elgin Business Resource Centre.
Markus Hawco, owner of the Ice Box in St. Thomas was awarded $25,000 in cash and in-kind services back in March for his pitch to purchase a decommissioned ambulance and turn it into an ice cream truck notes Kevin Jackson, General Manager at the EBRC.
In just a short time, Hawco was able to turn the pitch into a reality, something very impressive adds Jackson.
On Tuesday, Hawco made his way back to the EBRC with the completed ambulance to show off how the money was utilized.
With it being road ready, the Ice Box Ambulance is now available for bookings across the county, whether it be a community event or staff function.
Our previous story with more details on the Pitch can be found here.
Written by: Kennedy Freeman
